Most of the ads and medias showcase pink as the favourite colour of girls, even though I am not a great fan of it. Can anyone explain how this happened ?
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The reality is pink was not a girly colour until 1953. A particular event was the starting point for this paradigm shift in the fashion world.
‘ Dwight Eisenhower’s presidential inauguration (USA)’ in 1953.
Mamie Eisenhower, the new first lady entered the inaugural ball in a pink attire, which was her favourite colour. Powerful people make history, and the same happened here. All media and fashion designers then started to showcase pink as the colour of women.
That’s the story of the pink colour.
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